The Kerry Tourism Industry Federation (KTIF) has appointed O’Connell Marketing as the marketing and communications agency for the organisation.
O’Connell Marketing was appointed following a competitive tendering process, and will work in conjunction with the KTIF marketing group and board and Kerry County Council to strategically develop and implement an integrated marketing and communications plan for Discover Kerry, the consumer-facing brand for the county.
Director of O’Connell Marketing, Jean O’Connell, who is from Currow, says they are thrilled to have won the contract for Discover Kerry.
Meanwhile, chairperson of Kerry Tourism Industry Federation Pat O’Leary says they look forward to working with O’Connell Marketing in promoting the county as the premier tourism destination.
