The chairperson of Kerry IFA is calling on the government and Irish MEPs to lobby strongly against the Mercosur trade deal.
Jason Fleming says not enough Irish MEPs are against the deal, describing the others as 'weaklings'.
Mercosur, or the Southern Common Market, is an economic and political bloc in South America.
The Mercosur-EU deal is aimed at reducing tariffs and barriers between the two blocs to enhance trade.
Thousands of European farmers protested against the deal in Brussels yesterday.
Mr Flemming says its not just about protecting farmers, but also about protecting public health given the findings of recent undercover reporting in Brazil, suggesting widespread hormone and antibiotic use.
He says Brazilian and Argentinian beef should not be accepted until they match EU standards: