Inter-county players will soon own their name, image, likeness and personality rights (NILP) after a new recognition protocol was agreed between the GAA and the GPA (Gaelic Players’ Association).
It’s a long way from the furore that the Kerry senior football team caused in 1985 when they appeared in a newspaper ad for Bendix washing machines.
Jerry spoke to Colm Keys who’s GAA correspondent for the Irish Independent.
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