Marketing Executive to be appointed to Fisherman’s organisation.

A Marketing Executive is to be appointed to the Irish South and West Fisherman`s Organisation to increase sales for the authority`s European market. The group is to employ Peter Martin, a former marketing executive with Brittany Ferries to counteract a 30% drop in prices in the past 2 years. Mr Martin will be based in France. He will take up the full time position towards the end of April and aims to improve the 50 million euro turnover by local fishermen in the South West.